I am a huge fan of economist Ray Fisman’s work (Columbia Business School) on dating preferences, so I found this follow-up paper really interesting. From “What Makes You Click? — Mate Preferences and Matching Outcomes in Online Dating” by Gunter Hitsch and Ali Hortacsu of the University of Chicago and Dan Ariely of MIT:
Our revealed preference estimates corroborate several salient findings of the stated preference literature. For example, while physical attractiveness is important to both genders, women have a stronger preference for the income of their partner than men. We also document preferences to date a partner of the same ethnicity. Our estimation approach allows us to examine the preference tradeoffs between a partner’s attributes. For example, we calculate the additional income that black, Hispanic, and Asian men need to be as desirable to a white woman as a white man.
And how much is this additional income?
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